Privacy Policy

Last updated: July 4, 2026

True Reads operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience, collectively referred to as the “Services.”

True Reads is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise interact with our Services.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using or accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand how your information may be collected, used, and disclosed as described below.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies, relates to, describes, or can reasonably be linked to you or another person.

Personal information does not include information that has been collected anonymously or de-identified so that it cannot reasonably identify or be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

Contact details, including your name, billing address, shipping address, phone number, and email address.

Financial information, including credit card, debit card, payment card information, transaction details, form of payment, payment confirmation, and other payment details.

Account information, including your username, password, security questions, preferences, and settings.

Transaction information, including the items you view, add to your cart, add to your wishlist, purchase, return, exchange, cancel, and your past transactions.

Communications with us, including information you provide when contacting customer support.

Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.

Usage information, including information about how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you create an account, visit or use the Services, make a purchase, communicate with us, or otherwise provide your personal information.

Automatically through the Services, including from your device when you use our products or services, visit our website, or interact with cookies and similar technologies.

From our service providers, including when we engage them to provide certain technology, payment, analytics, customer support, or operational services on our behalf.

From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us and which Services you use, we may use your personal information for the following purposes:

Provide, Tailor, and Improve the Services

We use your personal information to provide the Services, including to process payments, fulfill orders, remember your preferences, send notifications related to your account, process purchases or other transactions, create and manage your account, enable customer reviews, provide customer support, and create a customized shopping experience.

This may also include using your personal information to better tailor and improve the Services.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, including sending marketing, advertising, and promotional communications by email, text message, or other methods.

We may also use your information to show you online advertisements for products or services on the Services or other websites, including based on items you previously purchased, viewed, or added to your cart.

Security and Fraud Prevention

We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and secure our Services.

If you choose to create an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password, or other access details with anyone else.

Communicating With You

We use your personal information to provide customer support, respond to your questions, provide effective service, and maintain our business relationship with you.

Legal Reasons

We may use your personal information to comply with applicable law, respond to valid legal process, including requests from law enforcement or government agencies, participate in civil discovery, potential or actual litigation, or other legal proceedings, and enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. These circumstances may include:

With Shopify, vendors, and other third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.

With business and marketing partners to provide marketing services and advertise to you.

When you direct, request, or otherwise consent to our disclosure of certain information to third parties.

With our affiliates or otherwise within our corporate group.

In connection with a business transaction, such as a merger, acquisition, bankruptcy, or other corporate transaction.

To comply with applicable legal obligations, including responding to subpoenas, search warrants, court orders, or similar requests.

To enforce applicable terms of service or policies, and to protect or defend the Services, our rights, the rights of our users, or the rights of others.

Relationship With Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services in order to provide and improve the Services.

Information you submit through the Services may be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services.

In addition, to help protect, grow, and improve our business, we may use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our store, other merchants, and Shopify.

To provide these enhanced features, Shopify may use personal information collected about your interactions with our store, other merchants, and Shopify. In these circumstances, Shopify may be responsible for processing your personal information, including responding to requests to exercise rights over the use of your personal information for those purposes.

To learn more about how Shopify uses your personal information and any rights you may have, you can visit Shopify’s Consumer Privacy Policy and Shopify Privacy Portal.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties.

If you follow links to websites not affiliated with or controlled by us, you should review their privacy policies, security policies, and other terms and conditions.

We are not responsible for the privacy, security, accuracy, completeness, or reliability of information found on third-party websites or platforms.

Information you provide on public or semi-public venues, including information shared on third-party social networking platforms, may be viewable by other users of the Services or users of those third-party platforms.

Our inclusion of links does not, by itself, imply endorsement of the content, owners, or operators of those third-party platforms.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect personal information from children under the age of majority in your jurisdiction.

If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request that it be deleted.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell,” as those terms are defined by applicable law, personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee perfect security.

In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, including whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information.

These rights are not absolute, may only apply in certain circumstances, and in some cases, we may decline your request as permitted by law.

Right to Access / Know

You may have the right to request access to personal information that we hold about you.

Right to Delete

You may have the right to request that we delete personal information we maintain about you.

Right to Correct

You may have the right to request that we correct inaccurate personal information we maintain about you.

Right of Portability

You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party, in certain circumstances and with certain exceptions.

Right to Opt Out of Sale or Sharing for Targeted Advertising

Depending on where you reside, you may have the right to opt out of the “sale” or “sharing” of your personal information, or to opt out of the processing of your personal information for targeted advertising purposes, as defined by applicable privacy laws.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are located, we will treat this as a request to opt out for the device and browser you use to visit the website.

Other than Global Privacy Control, we do not recognize other “Do Not Track” signals that may be sent from your browser or device.

Managing Communication Preferences

We may send you promotional emails. You may opt out of receiving these emails at any time by using the unsubscribe option displayed in our emails.

If you opt out, we may still send you non-promotional emails, such as emails about your account, orders, purchases, or customer service matters.

Exercising Your Rights

You may exercise any rights available to you by contacting us using the contact information below.

We will not discriminate against you for exercising your rights. We may need to verify your identity before processing your request, as permitted or required by applicable law.

In accordance with applicable law, you may designate an authorized agent to make requests on your behalf. Before accepting a request from an authorized agent, we may require proof that you authorized the agent to act on your behalf, and we may also need you to verify your identity directly with us.

We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details below.

Depending on where you live, you may have the right to appeal our decision or lodge a complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country where you live.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or equivalent contracts issued by the relevant competent authority of the United Kingdom, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

When we update this Privacy Policy, we will post the revised version on this website, update the “Last updated” date, and provide notice as required by applicable law.

Contact Us

If you have any questions about our privacy practices, this Privacy Policy, or would like to exercise any rights available to you, please contact us at:

True Reads
Email: kicksacksupport@gmail.com
Phone: 914-288-1475